The Portuguese Competition Authority (AdC) has announced a ban on Vodafone’s merger, a decision that promises to defend competition in Portugal’s telecomunication market. The decision aligns with the tireless lobbying work of Ius Omnibus, which fought hard to ensure that consumers’ interests were prioritised.
Why is this decision important?
The Vodafone/Nowo merger could have significantly reduced competition in the market, potentially leading to price increases and a reduction in the quality of services. By banning this operation, the AdC is protecting the market from aggressively monopolistic practices and ensuring that consumers continue to have access to varied and competitive options.
The crucial role of Ius Omnibus
Ius Omnibus played a vital role in this historic decision. The association presented solid arguments and relevant data that highlighted the possible negative impacts of the merger. Its activity was essential in sensitising the AdC and in taking a decision that puts consumers first. It is also important to remember that this is not the first time that Nowo has been accused of taking part in anti-competitive practices, having already been part of a cartel in which MEO was also a member, and that Ius is taking legal action to compensate consumers affected by the cartel.
Class action in favour of consumers
This victory is a powerful reminder of the importance of mobilisation and advocacy in defence of consumer rights. Ius Omnibus has shown that with determination and well-structured work, it is possible to positively influence regulatory decisions and protect the public interest.
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